Opinions expressed by Entrepreneur contributors are their own.
Have you ever wondered by some individuals and companies grow at such an increased pace? Other than pure discipline and a strong work habit, one of the biggest hacks for growing your company is the ability to create exposure and credibility. Having trust with your audience and being easily recognizable eliminates doubt in the mind of your buyer.
Building your online credibility will increase sales and make you much more valuable if you’re a company or individual that wants to dramatically grow.
You have a website, Instagram, LinkedIn page and blog. You might have even run a few very expensive ad campaigns, but nothing seems to stick. The traffic comes, but then it dies off quickly. What can you do? Why is this? Work on building up your online credibility.
Related: 10 Secrets to Building Trust and Credibility With Your Customers
According to its definition, credibility is “the quality of being believable or worthy of trust.” So what makes an online reputation credible? Your online reputation is more credible when people find things about you or your business that they believe to be legitimate. When people see legitimate or honest things, such as featured spots in publications they respect and awards, it positions you in a good light.
The status of your online credibility revolves in large part around what people find when they search your name. Try…