Sponsored Content By Becky Maxedon
Lake Havasu is made up of hundreds of businesses, most of them small and locally owned. While word of mouth and a stroll downtown is great exposure for your business, the truth is that Lake Havasu is growing, and creating an online presence is just as important. And in the era of social media and instant online reviews, nurturing the reputation of a business is even more vital to its success.
It’s no longer as simple as just making sure your products and services are great. What’s equally important is the experience you create with your customers to make sure those online reviews come in positive.
In Lake Havasu City, Better Business Bureau Serving the Pacific Southwest (BBB) provides the tools needed to assist local businesses with their reputations and quality of service. Kryistyna Hook, BBB’s Director of Media Relations, said a business’s reputation is more important than ever, especially online.
“With 97 percent of consumers checking online reviews before buying a product, now is the time for businesses to take control of their digital reputation,” she said. Research shows the average consumer needs to see 10 positive reviews before they trust a business.
So how can you achieve that? Just a simple strategy can put you on the track to control your online reputation and fuel your business growth. BBB Accreditation gives your customers the…