Edwin is a strategic content specialist. Before joining Yoast, he spent years honing his skills at the leading web design magazine of the Netherlands.
Adding structured data to your website is a great way to describe your content to Google, making it easier to understand your pages. Once you’ve added it, you can monitor the performance of your rich results in Google Search Console. This tool gives you everything you need to make the most of your rich results.
Google Search Console is an essential tool for every kind of website owner. Here you will find a series of tools that help you to improve your website in a technical sense, and to provide your visitors with better content. One way to do this is to give you insight into the technical implementation of your structured data enhancements and the performance of the rich results in the search results.
In this post we are not going to focus on the technical part. We are not going to explain how you can solve problems with your structured data enhancements. This time, on Google’s search results pages, we’ll examine how…