Google has accused Apple of benefiting from bullying as part of a deliberate strategy to make Android users into second-class citizens on the iPhone-maker’s iMessage service.
Apple’s messaging service includes a number of iOS-exclusive features, like Memoji, and famously turns texts from Android users green instead of the iOS-native blue. This has turned iMessage into a status symbol among US teens, creating peer pressure for young people to buy iPhones and sometimes leading to the ostracization of Android users. Showing up in a group chat as a green bubble has become, for some, a social faux pas.
A recent report in The Wall Street Journal highlighted this dynamic and prompted a response from both the Android team and Google’s head of Android, Hiroshi Lockheimer.
“iMessage should not benefit from bullying. Texting should bring us together, and the solution exists. Let’s fix this as one industry,” tweeted the official Android account.
Lockheimer was more strident: “Apple’s iMessage lock-in is a documented strategy. Using peer pressure and bullying as a way to sell products is disingenuous for a company that has humanity and equity as a core part of its marketing. The standards exist today to fix this.”
Apple says making iMessage available on Android would “hurt us more than help us”
Although Apple’s iMessage strategy has long been apparent, internal emails sent by company executives that were surfaced during the recent Epic Games trial…