Google and ProMedica Health System are jumping into the rapidly growing virtual care market to get a piece of the $213 billion that’s spent annually on musculoskeletal care.
The two companies are partnering with IncludeHealth to launch a musculoskeletal (MSK) operating system that any provider can use to offer integrated virtual physical care for MSK patients. The platform is hardware-free and device-agnostic, according to the companies.
“The landscape of care delivery has shifted,” said John Pigott, M.D., chief innovation officer at ProMedica in a statement. “Health systems must now seek powerful tools to navigate the new frontier of blending on-site and remote services. We’re excited to partner with IncludeHealth to pioneer the next generation of care delivery and ensure our patients receive care that is convenient, engaging, and most importantly, effective. By combining this easy-to-use technology with our existing high-quality care, our clinicians will be able to enhance the patient experience and deliver better outcomes.”
IncludeHealth digitizes physical medicine, rehabilitation and wellness and its technology is used for orthopedics, neuroscience, pediatric care, senior care, government and general wellness.
Costs for musculoskeletal health conditions continue to rise as consumer demand for virtual care accelerates.
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