Google apologises for hurting Kannada sentiments on Search after uproar

Bollywood Actor Govinda Sings Dr Rajkumar’s Hit Kannada Song, Video Goes Viral

Facing a controversy after a Google Search with the keywords “ugliest language in India” showed “Kannada” in the results, Google India said on Thursday that it is not the reflection of the company, as it apologised for the misunderstanding and hurting any sentiments.

The Search result sparked outrage among the netizens earlier in the day, with the Karnataka government threatening to issue a legal notice to the company.

“Search isn’t always perfect. Sometimes, the way content is described on the Internet can yield surprising results to specific queries,” a Google India spokesperson told IANS in a statement.

Google app icon seen on a smartphone screenREUTERS/Dado Ruvic

“We know this is not ideal, but we take swift corrective action when we are made aware of an issue and are continually working to improve our algorithms. Naturally, these are not reflective of the opinions of Google, and we apologise for the misunderstanding and hurting any sentiments,” the company spokesperson added.

The Search algorithm issue has been rectified now. Minister for Kannada, Culture and Forest in Karnataka, Aravind Limbavali, took to Twitter earlier on Thursday and highlighted…

Read more…